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MindSift Broadens Audience Analytics Platform to Assist Marketing Teams Identify and Activate Purchase-Ready Segments Connected platform combines audience intelligence, identity verification, shopping interest and omnichannel engagement in a single view to help companies make better growth choices Pepperell, NH — 2026 — MindSift, a marketing intelligence and growth software firm, today spotlighted the continued evolution of its all-in-one technology built to empower marketers, revenue departments and brand leaders better identify, interpret and reach high-value audiences The MindSift technology unites individual and business signals, audience verification, site visitor insight, segment development and in-market indicators within a single advertising environment. By joining these capabilities, MindSift allows companies to go from buyer finding to engagement without needing separate data platforms and marketing systems "Today's marketing organizations have access to vast piles of information, but transforming that data into practical intelligence continues to be a significant obstacle," said a MindSift official. "MindSift is focused on making that workflow smoother by enabling teams find the ideal segments, detect relevant buying signals and deploy their insights across the platforms they currently use." Turning Information Into Practical Customer Insight MindSift provides access to a extensive collection of individual and B2B records that companies can apply to develop extremely targeted audiences based on demographic, company, behavior and intent-related characteristics The solution's functions cover list building, site traffic matching, data enrichment, purchase-intent data and marketing deployment As opposed to viewing these capabilities as distinct growth duties, MindSift pulls them together to deliver organizations a more integrated view of likely clients and their potential purchase behavior Helping Businesses Recognize Purchase Interest Earlier A key feature of the MindSift technology is its ability to empower teams recognize behaviors that may indicate rising engagement in a given offering, service or category Businesses can use these findings to target prospects, enrich existing client and prospect data and optimize the moment and fit of their advertising and sales outreach MindSift's Outreach Mining technology moreover expands this approach by pushing buying data and sales events into current CRM and marketing systems Designed for Modern Analytics-Focused Marketing MindSift is engineered for companies ranging from growth and outreach teams to digital specialists, agencies and brand owners looking to make smarter results of owned and partner data The technology supports multiple main growth scenarios, such as: Developing extremely focused consumer and company segments Unmasking formerly unidentified site visitors Enhancing current prospect and prospect profiles Spotting shopping data Prioritizing leads based on meaningful attributes Reaching customers across marketing and outreach channels Joining audience analytics with existing enterprise software By combining these tools, MindSift strives to cut the complexity needed for translating massive data volumes into actionable growth outcomes About MindSift MindSift is a data insight and marketing platform company delivering capabilities for list construction, identity verification, engagement insight, purchase intent, profile enhancement and marketing activation. Its solution is built to enable advertisers, revenue teams, digital specialists and organizations turn insight into real-world buyer insight